Hellesdon High School

& Sixth Form Centre

Year 11

 

  Topic(s) Key content to be learned Assessment

Autumn Term

Unit 04 Graphic design portfolio

Learning outcome 4.1: Students will learn about working in the graphic design industry: the range of employment opportunities in graphic design, entry and progression routes, and ways to present and promote work, the characteristics of digital and physical portfolios.

 

Evidence: Students research and investigations will be presented in their digital portfolio

4.1 Pass: Learners will describe a range (more than three) of examples of working in graphic industries, different types of presentation methods and promotional formats, and ways to present and promote their work. There may be some evidence of how examples of working in the graphic design sector and presentation formats are linked.

Merit: As above and there will be evidence of how examples of working in the graphic design sector and presentation formats are linked.

Distinction: As above and there will be an explanation of how examples of working in the graphic design sector and presentation formats are linked.

Learning outcome 4.2: Produce a graphic design portfolio which demonstrates: breadth of work, editing and selection of work, selection of format, presentation skills, and reasons for choice.

 

Evidence: any format of graphic design portfolio.

4.2 Pass: Completes and presents their graphic design portfolio with some degree of accuracy Their portfolio will show application of technical skills responding to any straightforward problems that arise.

Merit: As above but the students portfolio will be mostly accurate showing effective application of technical skills while solving any straightforward problems that arise.

Distinction: The portfolio will accurately and consistently contain a breadth of the work which has been selected and edited to present the learner’s skills as a graphic designer. The learner will explain and justify their choices of format. The learner will demonstrate technical skills used to effectively and resourcefully overcome the challenges of editing, compiling and presenting the work.

Learning outcome 4.3: Review their skills as a graphic designer. Students must evaluate: strengths and weaknesses, technical skills, creative responses, presentation skills.

Evidence: Written evaluation.

4.3 Pass: Learners have identified a range of strengths and weaknesses, technical skills, creative responses and presentation skills within the graphic design work, making reference to their portfolio.

Merit: They will identify and describe how the above affected their graphic design work.

Distinction: Learners will identify the above and recognise the levels of importance when describing the impact of different factors upon their design work.
Spring term External Assessment

External Assessment – Task based exam, will be completed over 10 hours and will consist of a series of time based tasks based around; task/client research, developing ideas, completion of a graphic design and written review.

 

A sample brief: You are in your first job in a graphic design studio, working as a graphic designer. You have been asked to produce graphic design work for a chain of sweet shops called The BonBon Parlour. Your graphic design work needs to demonstrate the values of your client, The BonBon Parlour. These are: young, fun, yum!

 

The target audience for the graphic design is children 5-13 years old.

 

Your brief is to produce ONE of the following design options for your client, The BonBon Parlour:

 

  • a design for floor graphics OR
  • a packaging design OR
  • a poster design to be used on a bus shelter.

Work will be externally assessed by the examination board NCFE. Students will be awarded a Pass, Merit or Distinction. This will amount to 50% of their final grade.